Ed Sheeran

Song: The A Team
Music by Ed Sheeran
Produced by Jake Gosling
Directed and shot by Ruskin Kyle

This is the music video from Ed Sheeran's first single, The A Team. I personally enjoyed the video as well as the song. At the start of the video you see what would in actual fact be the ending. This straight away grabs the audience's attention and makes us want to continue watching it to find out what has happened for this situation to take place. There is no music at this point only a extreme close up which slowly backs away. The only sound that you can hear are birds singing, this then links into the next shot which is shown of the girl sleeping in a park. In many music videos there are no plots or storyline but with this one there is a clear story behind it, taht links in and relates to the lyrics.
You see a 'homeless' looking girl who seems to be in great need, linking with the lyrics 'White lips, pale face'. Later on in the video you see the way that she makes her living by sleeping with men, this was shown through the visual as well as audio- 'Struggling to pay rent ,Long nights, strange men'. 
I particularly liked the mise-en-scene it makes the video look realistic and therefore makes me believe in what I am seeing and hearing. Another aspect which I liked was the use of the mirror whilst she applies her lipstick, the blurred vision and dirty looking side made the whole video fit together. Showing her harsh living conditions as she still tries to make an effort and put on make-up.
3:50, the close up shot of the exchange of drugs highlights the situation and makes everything link together. This scene is vital as it explains the first scene we see of her dead.
Another aspect of the video is the use of only black and white throughout. This makes the video more edgy and different. Also it allows the music and the visual to really play a part instead of bight distracting colours, you focus on what you are seeing. The black and white fits very well with the song which itself is very 'depressing' as well as the mise-en-scene.